Please fill out the form below to download. Thank you. You can download the file here.Read More
Please fill out the form below to download. Thank you. You can download the file here.Read More
The British economy is widely recognized as the fifth most prosperous in the world today.
At the end of 2016, all online sales in the UK totaled £133 billion (€145.5 billion, $171.4 billion), making the UK the third largest e-commerce market in the world.
For all trends and facts about this e-commerce market, see this country factsheet.Read More
Germany is not only the biggest country in the European Union, it is also an economic and political powerhouse.
The country has the biggest economy and the biggest e-commerce market in the European Union.
For full facts and figures about the EU’s biggest e-commerce market, and all the trends, see this country factsheet.Read More
Like most developed countries, France has widespread internet penetration. Currently, more than 86% of the French population actively uses the internet. Additionally, mobile connections outpaced total population by about 140,000 in 2016. Such high access to digital technology will likely expand the French B2C e-tail market, which is already one of the biggest in Europe and the world.
The French E-Commerce Trade Association projects e-commerce to exceed €81 billion ($86 billion) before the end of 2017. Further- more, economists believe by then the number of e-commerce vendors available to internet- and mobile-connected shoppers in France will grow to 200,000, giving the country more ways than ever to buy online.Read More
Don’t let its size fool you. While it may be smaller than many of the most influential countries in Europe, the Netherlands packs a lot of international commercial power into a small package.
Because of the nation’s rapid exodus to cities, the Dutch have seen unprecedented technological and commercial growth, making the Netherlands a prime contender in global e-commerce.Read More
Brazil is the largest e-commerce economy in Latin America at $20 billion. By 2018, analysts anticipate an increase to $27 billion.
In terms of population, 37 million Brazilians shop online, with another 10 million expected to join by 2018. Additionally, because of its large size, growing middle class and prominent location in South America, Brazil is a top choice for retailers looking for an online presence.Read More
As the largest and most populated country in the Nordic region, Sweden features prominently as a top e-commerce player throughout Europe. Though it has much in common with Finland, Denmark and Norway – like a remarkably high internet penetration rate, with 7.4 million online out of the total population of 9.7 million – Sweden has its own unique characteristics in cross-border commerce and online retail.Read More
Portugal is not quite the dominant e-commerce player or economic powerhouse like the U.K. or Germany are, but the small coastal nation is full of potential. Seizing on its advantages in high-speed internet access and prime geographic location, Portugal is poised to expand its role as a global e-commerce…Read More
Finns, and northern Europeans in general, are among the world leaders in e-commerce. In 2015, 71% of Finnish consumers made at least one e-purchase. Finland’s e-business is characterized by strong cross-border purchasing, a relatively high number of citizens with access to the Internet – like the other Nordics –…Read More
As the bridge between Scandinavia and mainland Europe, Denmark enjoys an advantageous geographic and cultural position. The coastal nation has been among the world leaders in terms of e-commerce sales. Please fill out the form below to download. Thank you. You can download the file here.Read More
In 2015, e-commerce revenues in China grew by 42% to reach $672 billion, making it by far the largest e-commerce market in the world. In fact, China accounts for 40% of the world’s total e-commerce revenues.Read More
Belgium has emerged as an important player in global e-commerce, given its unique position in the heart of Europe. With a diverse population, expanding market and rich culture, Belgium provides an excellent e-tail opportunity for companies all over the world. Discover more about the e-commerce market in Belgium with…Read More
E-commerce keeps growing in the United States. U.S. retail e-commerce sales are expected to hit $347 billion in 2015, with projected growth to $491 billion by 2018. Discover more about the enormous e-commerce market in the USA in this country factsheet. Please fill out the form below to download. Thank you. You can download…Read More
India, the second most populous country in the world, is currently experiencing a remarkable “digital boom”. Thanks to the ever increasing internet access and the expanding payment options, consumers experience fewer and fewer barriers to shop online. Discover the many opportunities of e-commerce in India in this country factsheet. Please fill out the form…Read More
Located in the heart of Central Europe, Poland’s growing economic prosperity is in turn fueling the development of it’s e-commerce market. The country has almost 10 million e-shoppers and is the fourth top country in Central Europe. Discover more about the e-commerce market in Poland in this country factsheet. Please fill out the form…Read More
The land of the rising sun has one of the most attractive online economies and its maturity only accentuates this attractiveness. The country ranks fourth in the world in terms of e-commerce revenue. 75% of the population has already made an online purchase and 20 % of these online shoppers buy cross-border. Discover more in our country…Read More
At least 30% of the internet users in Italy shop online. Services are preferred over the purchasing of physical products online, which currently account for 37% of the e-commerce expenditure. The average Italian consumer places a lot of importance on customer service, while favoring “love brands” and luxury brands. Discover the profile of the Italian…Read More
There is often a false assumption to consider the Nordic countries as one unit. This is most definitely not the case and that is the reason why, following on from Sweden, this month we are focusing on Norway. Norway occupies first place on the Scandinavian podium, having generated 8.9 billion euros of e-commerce revenue in…Read More
In the past, we have produced numerous factsheets on countries that are extremely mature, whose attractiveness lies in the affluence of their e-shoppers or the advanced development of their infrastructure. This month, we are looking at a different case: Mexico. The attractiveness of this country lies in the latent potential of its digital economy. It…Read More
In a previous factsheet, we have already covered Chinese e-commerce. However, given its special status, today we are focusing on Hong Kong. As a special administrative region of China, it has characteristics that make it attractive, particularly for e-tailers interested in expanding their activities in Asia. Landmark Global has a local presence there for good…Read More
Situated at the heart of Europe and keen to maintain its independence from the European Union, Switzerland is a country that is as unique as it is key for those wanting to establish a trans-European e-commerce strategy. Its three official languages make it a natural destination thanks to the obvious potential it offers, and its…Read More
With an internet penetration rate of 83% and a mobile penetration rate expected to reach 100% in 2014, Canada seems set to become an e-commerce success story. Nevertheless, e-commerce has yet to achieve its full potential in the country. That doesn’t mean there is any kind of cultural reticence when it comes to online shopping….Read More
A city-state of almost 700 km² with a population of just over 5 million inhabitants, Singapore is nonetheless making its mark on the global economy. In addition, it has been classified as “the best place for doing business” for seven consecutive years by the World Bank. Some even go so far as to call it…Read More
With a surface area of over 7 million square kilometres and 23 million inhabitants, Australia is an extremely atypical country. To provide a comparison which helps to understand this particularity, the country has twice the surface area of India and a population smaller than the state of Texas. What are the effects for online industry…Read More
Russia is among the most predominant emerging markets according to e-commerce specialists. With its favourable policy and import tax only being payable on purchases over €1000 (the calculation being performed on a monthly basis), there is good reason for foreign e-tailers to show interest. Russia boasts the largest online community in Europe with some 71…Read More
eMarketer focused on southern Europe as a source of growth in its recent report on the explosion of global e-commerce: predicting growth of 13.8% in 2014. In E-commerce Europe’s “Southern Europe B2C E-commerce Report 2013″ Spain tops these southern markets with annual revenue reaching €12,969 million in 2012. Given that e-commerce sales still represent only…Read More
English is the most widely used language in the world – and probably the first language you had your website translated into. While the British market is naturally a destination market to sell to for etailers, let’s not forget another characteristic of the United Kingdom – it is a cosmopolitan country. Some 23% of the…Read More