News & Insights

As Canada's e-commerce market continues to thrive, staying informed about the latest trends and consumer preferences is crucial for online retailers. Our newly released 2024 E-commerce Country Factsheet provides a comprehensive overview of the Canadian market, highlighting key statistics and actionable insights to help you succeed.

What are the latest e-commerce trends? Apart from using artificial intelligence and machines for content personalisation, intelligent product recommendations and customer segmentation, we may observe virtual reality and augmented reality becoming crucial elements in e-commerce marketing efforts and the tendency to embrace social commerce. Naturally, the trend to sell cross-border is still prevalent, with new markets emerging as the next opportunities. Do you want to learn more? Then keep reading!

How is choosing a courier for a small e-commerce store different from doing so for a large online shop? First of all, many reputable logistics companies have a high minimum monthly volume, which smaller online stores cannot reach. What is more, while large e-commerces seek scalability, smaller ones look for easy integrations and affordable pricing. That’s why, at Landmark Global, we started Happy-Post, a courier company tailored to the needs of small e-tailers.

How much is postage to France? The costs depend on the volume of your parcels, their dimensions, and their weight, as well as the companies you work with (including final-mile carriers) and the exact pick-up points. What are the challenges regarding shipping to France? You have to follow strict packaging laws and provide reliable delivery services. Learn more about the French market in this article!

What are the most important e-commerce events in 2024, starting from May to the end of the year? Mother’s Day and Father’s Day (dates depend on the country), Pride Month (whole of June), Halloween (October 31st), Black History Month (October – in the UK), Black Friday (November 29th), Cyber Monday (December 2nd), Christmas (December 24th and 25th) and New Year’s Eve (December 31st). Do you want to find out more? Then read on!

What are emerging markets? These are the quickly developing countries that it might be worth targeting. An excellent example is Vietnam– the % of consumers purchasing products online in this country has doubled in the last year. In this article, we shall explore the most promising opportunities that you should consider when expanding your e-commerce business cross-border.

At Landmark Global, we like to see ourselves as pioneers, introducing new, innovative solutions to optimise logistics and make them more business- and customer-friendly. In this article, we wish to explore the eco-friendly last-mile delivery opportunities and solutions in Belgium that were found and introduced by bpostgroup – a global e-commerce group that we are a part of. Did we spark your interest? Then read on!

What is an HTS code? It is a 10-digit code belonging to the system of classification used in the US to categorize imported goods. Interestingly enough, the first 6 digits of HTS codes are actually the HS codes (international classification system accepted worldwide), and only the final 4 digits are unique to this system. Do you want to learn more? Then read on!

In this factsheet covering the American cross-border e-commerce market you can find out, among other things, what countries and online marketplaces US customers buy from and what their key preferences are when ordering packages online abroad.